Running five territories without five separate ad accounts Backdrop
Scaled Spend150 days Execution Period

Running five territories without five separate ad accounts

Client: Franchise and Multi-Location in Dallas, TX

Before ACL
1
Territories advertising
After ACL System
5
Territories advertising
Key Impact
1 to 5 territories on one system
Diagnosis

The Challenge & Starting Point

Each of five franchisees was running its own ads with different copy and different landing pages. Brand presentation varied wildly by market, CPL data was incomparable across territories, and the corporate team had no unified view of what was working.

Execution

What We Engineered & Deployed

Built a franchise-system site with a territory map and per-location routing. Designed one standardized campaign structure then replicated it across all five markets. Implemented shared conversion tracking and a unified reporting dashboard so performance is directly comparable between territories.

Outcome

The Measurable Growth Results

All five territories went live within 150 days. Monthly ad budget shifted automatically toward the highest-converting markets rather than being split equally by default. Corporate reporting consolidated from five inconsistent spreadsheets into a single live dashboard.

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